How to Create an Effective Contact Form
An essential element that creates a bridge between website owners and their customers is an effective contact form. It creates a pathway for you to receive suggestions, feedback, and sell your products and/or services.
There are several key components that must be included in even the most basic form. These include fields for the sender’s name, ways to get in touch with them, and a message. A clear send or submit button should also be included. A quick failure will be guaranteed if you do not meet these basic requirements. The form should be short and to the point. It should not be too lengthy. A user will most likely abandon ship if too much is required.
Your contact form should be structured in a simple format which leads from who is sending the message to what they say or ask for. A complicated form will lead to confusion and a failed attempt to contact you. Offering a tab through is extremely helpful and is vitally important for your form to be effective. For instance, do not structure your form so that if a user tabs from one field to what they expect to be the next field instead brings them to the page header.
Submission of the form is another key component that must not be overlooked. You must consider your audience when choosing your “send” button. “Send” and “submit” are the two most common choices. Once their message has been submitted, a user will expect confirmation that the action was successful and that their message has been received. A message such as “Thank you – your message has been sent” will leave the user feeling confident about their action.
In order to avoid the total loss of communication between you and a user, you must offer additional ways to contact you by including your address and phone number.
In conclusion, a contact form should make it easy and pleasurable for a customer to contact you. Incorporating these basic components will increase the chances of them getting through to you and may lead to a sale or networking opportunity.